> ## Documentation Index > Fetch the complete documentation index at: https://developer.breakcold.com/llms.txt > Use this file to discover all available pages before exploring further. # Why do I see a "Create Lead" button in my Social Inbox messages? > You see the "Create Lead" option when the contact messaging you hasn’t been converted into a lead or added as a lead in your CRM yet. You see the "Create Lead" option when the contact messaging you hasn’t been converted into a lead or added as a lead in your CRM yet. Clicking it will let you quickly create a lead profile from that conversation. Why do I see a "Create Lead" button in my Social Inbox messages? screenshot 1